On the Menu: Selling Value over Price
Session #
Date/Venue Sunday, 03/14/2010 2:00PM - 3:00PM , Room 154
Description Description:

In an economically challenging environment how do you promote seafood in your restaurant.  What can you do to drive your customers to purchase seafood items from your menu?  Our esteemed panel will help you answer these questions and more by covering the following topics:
- Selling value  - how to market your higher priced items
- Product Opportunities – underutilized or emerging species that can provide value
- Recipe Adaption – redefining products to hit target prices

Speaker(s) Speaker(s):
Track(s) Track(s):
Session Type Session Type:
Duration Duration:  60 minutes
Format Format:  Moderator Run Panel Discussion
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