Marketing / Promotion Opportunities

Expose your company to thousands for quality buyers!

It’s a fact 55% of the seafood buyers who attend The International Boston Seafood Show indicate IBSS is the most useful tool in making their purchasing decision. Make sure IBSS buyers know where to find you by extending your company’s presence outside your booth with one or more of these sponsorship opportunities!

Exposition Map – exclusive sponsorship

Visitors looking to navigate their way through the show will refer to the IBSS/SPA exposition map. Your company ad will be prominently placed on the back of map as well as your company’s booth highlighted on the show floor. Maps will be distributed to visitors at their hotel and located at the registration and information area.

Name Badges – exclusive sponsorship

Ten thousand plus visitors cannot access the show without a badge. Put your company’s sales message on the back of the visitor’s name badge. Your company’s message will be reinforced each morning visitors put on their badge.

Lanyards – 4 sponsorships available

Lanyards are one of the most requested items by visitors. Imprint your company’s name and message on lanyards that will be distributed in the registration and information area.

New Product Showcase – exclusive sponsorship

The number one reason buyers attend a trade show is to locate new products! The New Product Showcase is where seafood buyers go to find what’s new in the industry. Prominently display your company name on the sign for the New Product Showcase along with selecting where in the showcase you would like your new product placed.

Pens – exclusive sponsorship

Provide visitors with pens with your company’s name and logo to be distributed at registration, the information booth, and the pressroom.

Refreshment Cups – exclusive sponsorship

Your name and logo can be in front of thirsty visitors as they seek relief at the refreshment stands. Imprint your message in 1color on 10,000, 16 ounce opaque cups.

Show Banner and Free Standing Panels – available on a first come, first served basis

Have your company name and message prominently displayed in 4 color across a show banner or free standing panel. Multiple locations available for both banners and panels.

Show Carry Bags – 2 sponsorships available (sponsor produces own bags)

Provide visitors with show bags to help them collect information! Imprint you company’s name and message on show carry bags to be distributed at the entrance to the exhibit hall.

Writing Pads – exclusive sponsorship (Sponsor produces own writing pads)

Provide visitors with writing pads with your company’s name and logo to be distributed at registration, the information booth, and the pressroom.

 

Show Program Advertising

It’s a fact 57% of visitors reported that they use the Show Program to identify booths to visit, and 65% of visitors reported that they keep their IBSS Show Program for 6 months or more after the show. Get your message in the hands of thousands of motivated buyers by placing an advertisement in the International Boston Seafood Show Program—an at-show resource and year-round reference.

For more information on advertising in the IBSS Show Program, please contact: Karen Butland at kbutland@divcom.com, or call 207-842-5504.